Mission 🙏
To lead the Cantilever team towards creating user-centric technology that satisfies client needs.
Definition of Success 📈
- Maintain EBITDA of at least 20% of top-line revenue
- Maintain top-line growth of at least 20% per year
- Limit client turnover to at most 20% per year
- Limit staff turnover to at most 20% per year
Key Responsibilities 💪
- Sets the Vision, Purpose, and Values of the company and gains agreement from all team members to follow them
- Acts as the public face of the company and promoting the company publicly through their personal and professional channels
- Develops the overall long-term strategic plan for the company and rolls it out within the team
- Crafts our market-facing brand message and works with marketing staff & vendors to roll it out
- Helps strategists sell projects by joining specific meetings and providing guidance
- Acts as manager for our most senior leaders and mentoring others on the team
- Ensures that our finances are stable and strong. Provides value to shareholders in the form of dividends.
- Takes responsibility for final outcomes and makes adjustments when things aren’t working
- Acts as the decision-maker of last resort when agreement cannot be made within the team
- Resolves conflicts or tensions within the team
Particularly in the case of the CEO, it is also helpful to understand what is not in the CEO’s job description:
- 🚫 Making decisions around our production methodologies (This is the job of the production team)
- 🚫 Closing new clients (This is the job of the strategists)
- 🚫 Deciding on tactical standards such as accessibility standards, pricing methodologies, etc. (This is the job of strategists to coordinate together)
- 🚫 Onboarding and training (This is the job of managers)
- 🚫 Leading client accounts, project management (Though the CEO can help strategists and PMs navigate tricky situations)
Compensation Notes
- Most of the time the CEO will be incentivized in the form of significant stock awards or profit sharing. The comp tiers above represent “Theoretical” comp that would be modified to account for this factor.